xPm consulting services

MANAGE EXPERIENCES like a BUSINESS

Experience Performance Management (XPM) is the Playbook to reach customers with data-driven precision and profitability.

Book a call to Explore XPM Offerings.

X-Design Ops

Establish Journey-centric Design Operations and Experiential Metrics.

To create differentiated customer experiences and drive long-term growth, companies must evolve their operational strategy from a product-centric approach to a journey-centric model—one that aligns more deeply with customer needs and business outcomes.

BENEFIT: Shifting operations to journey-centric design drives higher customer satisfaction and measurable business growth.

X-analytics

Enable Journey Analytics Insights and Journey Orchestration Actions.

Leverage advanced journey analytics to gain a unified view of customer behavior across all touchpoints and to surface insights that reveal key pain points, performance gaps, and the drivers of journey profitability—enabling ROI forecasting and targeted improvement.

BENEFIT: Unlock deeper customer insights to target improvements that boost ROI, reduce friction, and drive long-term value.

X-economics

Manage Journey Economics for Financial Clarity.

Journey Economics brings financial clarity to customer experience by linking journey performance to cost, profitability, and business impact. It enables leaders to prioritize high-impact improvements, align CX investments with ROI, and drive strategic alignment across the organization. Read: what the experts have to say about Journey Economics.

BENEFIT: Link customer experience to financial performance, enabling smarter investments and measurable business impact.

Discover the best service for your needs

Strategic consulting services

advisory

INNOVATION & CHANGE

  • Thought Leadership via The X-Mentor

  • Strategic Problem Solving

  • Design Thinking Practice

  • Problem Statements & User Stories

  • Competitive Analysis & Positioning

  • Customer-Driven Growth

  • Customer Experience Management

  • XPM AI-Driven Experience Management

  • Journey Management Maturity

  • Customer Journey Analytics

  • Customer Journey Orchestration

  • Customer Journey Economics

  • Organizational Change & Culture

Research

INSIGHTS & ACTIONS

  • Customer Listening Programs

  • Healthy Metrics Culture & Habits

  • Assessing Organizational Readiness

  • Customer Journeys

  • Customer Path, Perception, Goal

  • Customer Value Measurement

  • Journey Measurement Systems

  • Journey Mapping Systems

  • CX Measurement Programs

  • UX Research Programs

  • Traditional Mixed Methods

management

OPTIMIZATION & IMPROVEMENT

  • Customer Journey Management

  • Customer & User Experience Design

  • XPM AI-Driven Experience Management

    • Journey-centric Design & Metrics

    • Journey Analytics & Orchestration

    • Journey Economics, Profitability, Cost

  • Customer Value Exchange

  • Business Value & ROI, NRR, NPS

  • Organization & People Leadership